While many traditional media companies continue to struggle, business is booming for the social media industry. With millions of users updating statuses, posting photos and sharing articles, these networks have become massive content hubs.
[More from Mashable: Network With Some of the Hottest Brands at the Media Summit]
But how do you harness the best content and use it to engage the larger user base? How can useful news and information be created -- or curated -- from these communities? These are questions social networks are now working to answer by hiring editorial teams and, in effect, becoming the publishers of the future.
Today we'll discuss how social networks are evolving their content strategies with Jessica Bennett, editorial director at Tumblr, and Daniel Roth, executive editor at LinkedIn, in a live Q&A on Google+. Tune in at 3 p.m. ET by viewing the video above.
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Have questions or comments for Jessica and Dan? Join us in the Hangout on Mashable's Google+ page or tell us in the comments below.
Get Your Tickets to Mashable Media Summit
The Mashable Media Summit 2012 will explore the impact that technology is having on media, and how digital media is affecting our lives and changing the world. This one-day conference will bring together the brightest minds in media, including content creators, technology leaders, entrepreneurs, social media executives and journalists.
Date: Friday, Nov. 2, 2012
Time: 10:00 a.m. - 5:00 p.m.
Location: The TimesCenter, 242 West 41st Street, New York, NY 10036
Tickets: Purchase tickets on Eventbrite.
A Look Back at Last Year's Mashable Media Summit
Media Summit 2011
The Mashable Media Summit on Nov. 4 at the Times Center in New York City attracted professionals in digital, tech, advertising, sales, marketing, mobile and publishing from all over the world.
Click here to view this gallery.
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This story originally published on Mashable here.
Source: http://news.yahoo.com/social-networks-media-companies-future-151110027.html
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